"People engaged in branding seek to develop or align the expectations behind the brand experience, creating the impression that a brand associated with a product or service has certain qualities or characteristics that make it special or unique. A brand is therefore one of the most valuable elements in an advertising theme, as it demonstrates what the brand owner is able to offer in the marketplace. The art of creating and maintaining a brand is called brand management." Wikipedia
Service providers on HuffsList.com who focus on the various aspects of branding, brand identity, and brand management for clients:
True Vine Marketing Communications, Rich Carvill, Marketing Communications
MBCST- Marketing and Business Concepts, Dan Hellman, Marketing Communications, Sales and Marketing
The Market Creation Group, Mark Mitton, Marketing Communications
StratDV, Joe Stephens, Graphic Design, Marketing Communications, Sales and Marketing, Web Site Services, Writer and Editor
Stewartstudio Graphic Design, Graphic Design, Marketing Communications, Trade Show Services
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